Keyword research is the foundation of any successful PPC campaign. By identifying the right keywords, advertisers can reach their target audience, maximize ad relevance and control costs. This guide ...

If you’re looking for the latest strategies in PPC keyword research, there’s something you should know: Google was never designed to be about keywords. Google co-founder Sergey Brin said: “My vision ...

Selecting the right keywords for your pay-per-click (PPC) campaigns improves your ad targeting. And increases your click-through rates and advertising ROI. But how can you find the right keywords?

How does Google Keyword Planner work? If this is a recurring question you’re typing into your search engine, you’re reading the right article. We will show you a quick step-by-step on how to perform ...

Google discontinued their AdWords Keyword Tool on August 27, 2013. However, similar functionality is now available in Google’s Keyword Planner, which is part of the Google AdWords dashboard (from now ...

Did you sigh when you heard Google is revoking free full access to its Keyword Planner? Your first reaction was probably like mine: Google is sticking it to SEOs, once again. What are we going to do?

The AdWords Keyword Diagnosis report can be extremely helpful, but there are a plethora of statuses that can be confusing. We've decoded them for you! AdWords provides a keyword diagnosis tool inside ...

Without a doubt, one of the most (if not the most) crucial search engine optimization (SEO) activities is keyword research—specifically finding the right keywords. But keyword research can take a lot ...