Apple acquired Beats back in 2014, and it’s certainly been interesting to watch Apple’s varying decisions over the years. For the most part, the Beats brand has stayed completely intact. Beats Music ...
The Beats Pill speaker was first introduced in 2012, even before Apple acquired Beats. At the time, Beats introduced an advertising campaign that portrayed the Beats Pill speakers as living characters ...
During the Powerbeats Fit event, we had the chance to interview Oliver Schusser, Apple's VP of Music, Beats, and Sports, at the Apple Music Studio in Culver City. Schusser, who was part of the ...
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