LIDL Ireland fans are rushing to buy a new Ninja air fryer dupe with dual baskets in the middle aisle – and it’s €120 cheaper. The new Vortx 8L Dual Basket Air Fryer is available across its stores ...

LIDL staff are exposing the clever tricks the supermarket chain use to make customers spend more. They also unpack the secrets of the famous middle aisle bargains – and reveal why Lidl is one of the ...

Lidl shoppers are livid over a huge change to baskets "that makes you spend more". The German supermarket has swapped out smaller handheld baskets for bigger pull-along ones in many stores. It means ...

The cost of hosting Thanksgiving dinner can be steep, and while turkey is expected to be less this year, experts say the prices of side dishes are higher than usual. One grocery chain says there’s no ...

Lidl, a value supermarket, increased the number of trips its shoppers in Ireland made by introducing a high impact campaign on digital, TV, OOH and press. Lidl, a value supermarket, increased the ...