In the legal industry, taglines can help lawyers differentiate themselves in a competitive market and leave a lasting impression on potential clients. But many lawyers don’t know where to start. A ...

Advertising slogans always have been a marketing staple for businesses large and small. The most recognizable brands have featured memorable, catchy taglines that have resonated with consumers, while ...

I’ll admit that it’s hard to write compelling headlines or catchy taglines. While sometimes, sayings make communications stronger (The simple “Yes we can” propelled Obama’s campaign), they can quickly ...

A tagline is used to bring dramatic effect; while staging a product, it's like the product is talking to its customers.

Dan Wieden says he tweaked the last words of executed killer Gary Gilmore to create Nike%27s slogan Sports business experts note the rarity of a slogan such as %27Just Do It%27 enduring for decades ...

KOTTAYAM: Creating a captivating slogan for an advertisement can be a daunting task, but crafting a compelling tagline for a candidate’s election campaign is even more challenging. It requires words ...