The FTC advises consumers to look at a variety of sources and check whether a website or its reviews are independent or ...

HONOLULU (KHON2) — Fake reviews are a big problem for online shopping and services. Some businesses or people try to trick customers by writing fake reviews to make their products or services seem ...

What was once a simple signal for trust has become a place where potential customers feel like they have to keep a watchful ...

Online shoppers put a lot of weight on product reviews. A study by Northwestern University found that shoppers are 270 percent more likely to buy a product if it has five reviews versus one with no ...

In an era where 92% of consumers read reviews before buying, that little star rating can make or break a purchase. But experts say 30% of reviews may be fake. How can you tell what’s real? From ...

Online shopping has become second nature for most of us, but with it comes a growing problem that affects millions of purchasing decisions every day. Research suggests that roughly 31% of reviews ...

I miss the days of the early web when most things online felt legit—back before the proliferation of bots and generative AI. The modern web has drastically changed, and it feels like “fake” content ...

Google just filed a lawsuit against scammers behind over 10,000 fake business listings on Maps. It’s not just a big tech story, it’s a major moment in the ongoing fight against fake reviews and online ...

A new study found that many consumers tend to fall for fake online reviews as a result of “truth bias” – the tendency for people to believe that others are telling the truth, even when there's little ...