Designing golf logos is part art, part science, with impacts that affect everything from a club's image to its bottom line.

AI is impacting the way we live in virtually every industry and across all platforms. In golf course design, however, the capability of AI to help develop ideas and craft new courses has only begun to ...

In the Fall 2022 semester, Fordham undergraduates in the Logos Branding Art course taught by Professor Abby Goldstein, engaged in research and development of a logo that would be used on materials for ...