I wanted to talk about this because my law firm’s website has a functionality that allows people to check to see if a specific business entity is available for use in Arizona, where my practice is ...

So you did all the hard work that was necessary to get a new business off the ground. And you formed a new business entity with the Secretary of State to conduct that business, such as a corporation ...

Krista Fabregas is a seasoned eCommerce and online content pro sharing more than 20 years of hands-on know-how with those looking to launch and grow tech-forward businesses. Her expertise includes ...

Google won’t rank what it can’t confidently identify. See how business names and primary categories determine local search ...

You finally have a name you don’t hate. You’ve said it out loud to friends, typed it into a pitch deck, and maybe even ...

Kelly Main is a Marketing Editor and Writer specializing in digital marketing, online advertising and web design and development. Before joining the team, she was a Content Producer at Fit Small ...

Google’s announcement of Search Generative Experience (SGE) and the release of Bard are reshaping the digital landscape. These evolutions have many SEO implications. One of the most important is the ...

Section 2(a) of the Lanham Act bars the Patent and Trademark Office from registering scandalous, immoral, or disparaging marks. 15 U.S.C. § 1052(a). However, the United States Court of Appeals for the ...

It’s one of the most common questions I get (even from other lawyers). What’s the difference between business entity names, versus domain names, versus trademarks? I wanted to talk about this because ...