How to use LinkedIn targeting in Microsoft Advertising

Here's how LinkedIn professional attributes support intent, automation, and creative decisions across Microsoft Advertising.
Reuters

LinkedIn deepens video ad push, taps more publishers and creators to spur growth

US, UK and Germany lead LinkedIn's global ad revenue LinkedIn adds over 70 publishers and creators to BrandLink Video uploads on LinkedIn rise over 20% as of July Aug 25 (Reuters) - LinkedIn is ...
MediaPost

LinkedIn Ad Updates Aim For Brand Awareness

With its new ad formats, LinkedIn is focused primarily on boosting B2B marketers’ brand awareness throughout the funnel via high-attention placements, AI-powered tools and expanded personalization.
MediaPost

LinkedIn Ad Spend Forecast To Surge Through 2027

With LinkedIn continuing to transform its platform with video-first features for creators, AI-powered tools for brands, and further integration with connected TV, the Microsoft-owned ...
Marketing

Low-Cost and Effective LinkedIn Ads That Convert

LinkedIn ads work—but they ain't cheap! Luckily, ad expert AJ Wilcox has a few tricks up his sleeve to lower costs, target your ideal prospects, and boost response. Improve your LinkedIn ROI with this ...