According to HubSpot, 46% of all searches done online are local. This means that owners of local businesses can and should leverage this information to their advantage through search engine ...

Local SEO refers to a search engine optimization strategy that focuses on improving search rankings in local search results. So, if someone searches ‘Pennsylvania law firm’ this indicates to Google ...

About 40% of small businesses outsource some or all of their local search engine optimization (SEO) needs. Local SEO can help you reach nearby customers, boost sales, and improve your ROI. Searches ...

Law is a competitive industry, especially when it comes to SEO. But if you’re just focusing on the big keywords in search of traffic, you could be wasting a lot of effort. A location binds most ...

Software is often used in reputation-based SEO. In a digital landscape where competition is fierce, good SEO can make all the ...

“The future of HVAC services lies in the hands of those who can navigate the intersection of AI and local SEO, offering consumers the best of both worlds.” The HVAC industry is no stranger to ...

Local SEO is the leading driver of organic traffic for local businesses. And with around 5 billion searches per day, Google search is the place to get your business found by people searching for ...

For years, Search Engine Optimization (SEO) was straightforward: invest in keyword research, build links, focus on content optimization, and eventually rise through the search engine rankings. But the ...

Up to 98% of people used the internet to find information about a local business in 2022, according to BrightLocal research. And 87% of consumers used Google to evaluate a local business. For local ...

Opinions expressed by Entrepreneur contributors are their own. But to do so you’ll need to do more than simply sign up for a Google Places for Business listing. There are specific actions to take in ...