Research in the Teaching of English, Vol. 23, No. 3 (Oct., 1989), pp. 231-253 (23 pages) The first part of this study examined the relationships between an audience analysis task, the number of ...

We are living in a contentious time in history. Fundamental disagreements on critical policy, economic, and political issues make it essential to learn how to compose an effectiveargument and to ...

Persuasive writing is fundamental to the successful practice of law. But a brief must be readable before it can be persuasive, and an inherent tension exists between readability and the need to ...

If you’ve ever been drawn in by a tightly-written commercial promoting a juicy investigative report only to be bored to tears by the report itself, you understand the power of persuasive writing.

Faculty members are invited to the next installment of the Principles of Sound Scientific Writing Series. Titled “Writing a Persuasive Abstract,” this workshop will be held Wednesday, Dec. 4, from 6 ...

A group of Lafayette second-graders were tasked with designing cookies and using their words to persuade a bakery to make them. It worked. Cookie Mama, a home bakery in Youngsville, brought their ...

Persuasion is part art and part science. There are many data-based strategies to successfully create persuasive communication. That's the science. Likewise, there are just as many techniques for ...

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