Online home goods retailer Wayfair is opening its first namesake store, near Chicago, following a string of other digitally native companies that have turned to brick-and-mortar for growth. In an ...

Decorating dreams do come true, especially if you've always dreamed of perusing the aisles of Wayfair, one of the largest online home retailers, in real life. Wayfair recently announced four new ...

On the heels of celebrating the one-year anniversary of its first large-format store, a 150,000-square-foot Chicagoland flagship, Wayfair has announced its next two physical locations, which will open ...

Online furniture retailer Wayfair will open a brick-and-mortar store in Columbus next year. The home-goods giant announced Nov. 6 that it will unveil its first Ohio store in Columbus next year, ...

Forbes contributors publish independent expert analyses and insights. Mark Faithfull is London-based and covers retail and real estate The Wayfair Wilmette store is the retailer's debut large format ...

What to expect at Wayfair's store Wayfair’s new location will look somewhat like an Ikea in its size and on-site restaurant, but its assortment will offer a range of diverse styles as it works to ...

Wayfair is opening its first large-format store because the physical experience can be better for customers than shopping online, CEO Niraj Shah told CNBC. The online home goods retailer follows a ...