Competitive strategy refers to a company's short-term and long-term strategies to gain market share against its competitors. Small businesses must compete not only against their peers but also against ...

A few years ago, while in Washington, D.C., I was invited to a Q&A with Michael Porter to speak in a small group setting. I jumped at the idea to meet one of the most cited scholars in business and ...

When it comes to adopting a competitive strategy for your business, it is important to consider what factors separate you from your competitors. Research firm Dun & Bradstreet suggests evaluating ...

It may sound counterintuitive, but one of the most useful things many executives can learn about their company’s competitive advantage is that they don’t have one — and there’s nothing wrong with ...

The recent developments in AI and machine learning across industries have convinced many that this innovation is on par with the great, transformative technologies of the past: electricity, cars, ...

Oberholzer-Gee, Felix, and Dennis Yao. "Integrated Strategy: Residual Market and Exchange Imperfections as the Foundation of Sustainable Competitive Advantage." Special Issue on Strategy and the ...

"What is the definition of marketing strategy?" is a common question among marketing professionals and others in the business world. So let's cover some basic ideas that separate marketing strategy ...