Creative teams often need many variants across hooks, scripts, tones, and emotional deliveries. Magic Hour’s AI UGC Ad ...

The ad-lib is a quintessential power move in hip-hop. With just enough flavor, it can level a song up from mid to masterpiece. And in some occasions, the extra punch-in can play a huge part in ...

AdTech has significantly reshaped the business landscape, offering powerful tools that transform the advertising sphere and elevate marketing strategies. Central to this transformation is the pivotal ...

Ad-blocking is an essential experience for many people. Bad advertising can ruin experiences, especially while browsing the web, playing games, and watching video content. Of course, there’s a ...

If you’ve decided once and for all that you can’t stand another video pre-roll commercial, then it’s time to install an ad blocker. But which one? Don’t worry. We picked out the best ad blockers for ...

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Three prominent global ad agencies (Magna, Zenith and GroupM) recently issued their final forecast for the ad marketplace in 2021 and a look at 2022. Forecast were provided for both the U.S. and ...

Things were easier for executives when all a major soda brand wanted to do was buy the world a Coke. The 1971 “Hilltop” ad, in which a group of global singers came together to belt out a tune about ...